TYPE OF EXPENDITURE | AMOUNT |
Initial franchise Fee1 | $25,000 |
Real Estate2 | $2,000 - $4,500 |
Leasehold Improvements3 | $50,000 - $175,000 |
Exterior and Interior Branding4 | $10,000 - $25,000 |
Equipment5 | $40,000 - $60,000 |
Point-of-Sale System6 | $7,000 - $14,000 |
Architectural & Attorneys’ Fees7 | $2,500 - $15,000 |
Initial Inventory8 | $5,000 - $7,500 |
Grand Opening Advertising and Promotion9 | $2,500 - $5,000 |
Insurance Coverage10 | $1,000 - $5,000 |
Training Expenses11 | $500 - $1,000 |
Food Safety Certification Course12 | $100 - $250 |
Utility Costs & Deposits13 | $500 - $1,000 |
Permits & Licenses14 | $100 - $2,500 |
Additional Funds -- 3 months15 | $5,000 - $15,000 |
TOTAL | $151,200 - $355,750 |
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TYPE OF EXPENDITURE | AMOUNT |
Initial franchise Fee1 | $25,000 |
Real Estate2 | $2,000 - $6,000 |
Kiosk3 | $40,000 - $75,000 |
Architectural & Attorneys’ Fees4 | $2,500 - $15,000 |
Initial Inventory5 | $3,000 - $5,000 |
Grand Opening Advertising and Promotion6 | $1,000 |
Insurance Coverage7 | $1,000 - $5,000 |
Training Expenses8 | $500 - $1,000 |
Point-of-Sale System9 | $4,000 - $7,000 |
Food Safety Certification Course10 | $100 - $250 |
Utility Costs & Deposits11 | $500 - $1,000 |
Permits & Licenses12 | $1,000 - $2,500 |
Additional Funds -- 3 months13 | $2,000 - $5,000 |
TOTAL | $82,600 - $148,750 |
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1. The franchise fee for a Johnnie's Dog House™ franchise is currently $25,000.
2. In the event that you lease the premises for the Franchised Business, we have provided an estimated cost of one month’s rent for 1,000 to 1,500 square feet. The monthly rent for leased premises will vary depending on the location of the premises and current local real estate rental market conditions. You may also be required to pay a security deposit or other rental payments upon signing a lease, such as real estate taxes, percentage rent, utilities, maintenance and insurance. The estimate in the chart does not include any security deposit for the leased premises. These additional charges will cause you to incur higher costs. We have not provided an estimate of costs incurred for purchasing the premises for the Franchised Business.
3. Leasehold improvements include construction build-out costs, store construction and fixtures, including electrical, plumbing, countertops, customer service area, condiment station, tables, and chairs. Your costs will vary depending on the location of the Franchised Business and its geographic location.
4. Exterior and interior branding includes artwork on post signs, exterior walls, windows, and interior graphics and menu boards. The cost of the branding depends on the size and location of the Franchise Business, the particular requirements of the landlord, local and state ordinances, and zoning requirements.
5. This estimate includes hood and ansul system, gas grill, two 30 pound fryers, bain marie, bread warmer, microwave (commercial), sinks, refrigerator, freezer, ice cream machine, juicer, food warmers, safe, catering equipment, and other miscellaneous equipment and supplies.
6. The POS system used will provide you information relating to sales, inventory, employee hours, orders, dine-in/carry-out, and business reporting. The specific requirements for the POS system will vary depending on the premises of the Franchised Business.
7. You may need to hire an architect and/or attorney to prepare drawings for the Franchised Business and represent you at local township zoning hearings for building approvals or permits depending upon the individual locality of your Franchised Business.
8. An initial inventory for 2-3 weeks of operation. The initial inventory includes food products, beverages, uniforms, paper goods, and miscellaneous supplies.
9. An estimate that you will spend between $2,500 and $5,000 on grand opening advertising and promotion, including the production and distribution of advertising to potential customers.
10. The cost of the business insurance coverage will vary from state to state and will depend on your prior loss experience, if any, and/or the prior loss experience of your insurance carrier in the state or locale in which you operate, and national or local market conditions. We anticipate that you will be required to pay your insurance carrier or agent a full annual premium in advance. The estimate provided in the chart is for a full annual premium.
11. This estimate includes the travel, food and lodging expenses to attend the initial training course.
12. Food safety certification is an important part of our business. Courses are typically made available through your food service provider or local schools.
13. This estimate includes the costs of deposits for water, gas, sewer, electric, telephone, and other utility services that you will need to operate your Franchised Business. Your costs will vary depending on the location of the Franchised Business and its geographic location.
14. The costs of permits and licenses will depend on the county or other geographic location in which the Franchised Business is located. In most cases, the highest amounts will be spent for use and occupancy permits and building permits.
15. The need for additional funds varies, depending on a variety of factors. The actual amount of additional funds you will need depends on factors such as the number of paid employees you hire and their rate of pay, your own management and operational skill, economic conditions and competition.
1. The franchise fee for a Johnnie's Dog House™ franchise is currently $25,000.
2. The monthly rent for leased premises will vary depending on the location of the premises and current local real estate rental market conditions. Monthly rent may range between $2,000 and $6,000 and may be based on the incremental food venue charges such as common area maintenance (CAM), percentage of sales, storage, and other factors. The estimate in the chart does not include any security deposit for the leased premises. You may also be required to pay a security deposit or other rental payments upon signing a lease, such as real estate taxes, percentage rent, utilities, maintenance and insurance. These additional charges will cause you to incur higher costs. We have not provided an estimate of costs incurred for purchasing the premises for the Franchised Business.
3. The kiosk is made of galvanized steel construction with an electric grill, food warmers, self contained NSF-approved water/sink system, high impact graphics and branding, canopy, and roll down security curtains. There are different versions of the kiosk based on spacing requirements and menu selections that will cause the franchisee to incur higher costs.
4. You may need to hire an architect and/or attorney to prepare drawings in connection with the Kiosk represent you at local township zoning hearings for building approvals or permits depending upon the individual locality of your Franchised Business.
5. Your initial inventory for 2-3 weeks of operation. The initial inventory includes food products, beverages, uniforms, paper goods, and miscellaneous supplies.
6. Represents $1,000 on grand opening local advertising and promotion. Costs may include the production and distribution of advertising to potential customers.
7. The cost of the business insurance coverage will vary from state to state and will depend on your prior loss experience, if any, and/or the prior loss experience of your insurance carrier in the state or locale in which you operate, and national or local market conditions. We anticipate that you will be required to pay your insurance carrier or agent a full annual premium in advance. The estimate provided in the chart is for a full annual premium.
8. This estimate includes the travel, food and lodging expenses to attend the initial training course.
9. The POS system used will provide you information relating to sales, inventory, employee hours, orders, dine-in/carry-out, and business reporting. The specific requirements for the POS system will vary depending on the premises of the Franchised Business.
10. Food safety is an important part of our business. Food safety certification courses are typically made available through your food service provider or local schools.
11. This estimate includes the costs of deposits for electric, telephone, and other utility services that you will need to operate your Franchised Business. These costs will vary depending on the location of the premises and current market conditions.
12. The costs of permits and licenses will depend on the county or other geographic location in which the Franchised Business is located. In most cases, the highest amounts will be spent for use and occupancy permits and building permits.
13. The need for additional funds varies, depending on a variety of factors. The actual amount of additional funds you will need depends on factors such as the number of paid employees you hire and their rate of pay, your own management and operational skill, economic conditions and competition.














